Marketing

Contact

By clicking send message I agree to the terms and conditions, privacy policy and to receive correspondence from TheBusinessConversation and Williams Media.

Marketing
Read more
Nov 6, 2019
Marketing
Tools and Apps
New Shopify app seeks to boost revenue for Australian ecommerce shops

The new app targets abandoned online shopping carts, which account for up to $29b in lost sales every year in Australia.

Read more
Oct 28, 2019
Marketing
Tools and Apps
Digivizer Express launches weekly snapshot into online marketing performance

Digivizer’s technology allows real time insight into how your company's marketing is performing across your social and search media platforms.

Read more
Sep 9, 2019
Marketing
Research
ACCC reveals significant concerns with customer loyalty schemes

The draft report on Customer Loyalty Schemes has highlighted a number of areas of concern, including business revenue earned from selling access to members.

Read more
Jun 28, 2019

BLOG

Five tips to get your visual brand identity right

Brand identity is critical to the success of a business, allowing customers and clients to form an opinion about your brand before they even engage with you. Anthony Nixon of Kwik Kopy Perth offers his tips on how to build a successful visual brand identity for your business. 

Read more
Jun 27, 2019
Marketing
Ethical mindset is shifting consumer purchases

Research by Monash University shows 92 per cent of consumers believe sustainable business practices should be standard. And they are prepared to pay for it.

Read more
May 21, 2019
Marketing
Research
Ensuring branded content doesn’t harm your business

New research reveals that brands must place as much emphasis on where content appears and how it’s distributed, as they do on the quality of the content.  

Read more
Apr 12, 2019
Marketing
Research
How accurately are advertisers measuring the effectiveness of online advertisements?

Research from Monash University suggests key purchasing measures may not be the most effective way to analyse shopper behaviour. 

Read more
Apr 2, 2019

BLOG

Avoid audience burnout by not over-communicating

Kwik Kopy Marketing Manager Karin Ingram explores how inundating your audience with multiple messages at inconvenient times could be damaging your brand. She shares her tips for how to engage with consumers to build valuable relationships. 

Read more
Mar 22, 2019
Events
Marketing
How social media turned a garage business into a global brand

“The best way to connect with potential customers on social is to set up an account and start posting. It doesn’t matter if you make mistakes – even mistakes can start a conversation."

Read more
Mar 15, 2019

BLOG

Considering sponsoring an event? Why do it and how to get the best ROI

With a strong strategy and careful advanced planning, sponsorships can provide businesses with many advantages, providing alternative marketing channels and allowing companies to position themselves as thought leaders.

Kwik Kopy Marketing Manager, Karin Ingram, shares her top tips for...

Pages

Home

Search form

Categories...
Sub-categories...